Wired editor and The Long Tail author Chris Anderson has a new book coming out. It addresses the paradox of free market capitalism in the internet age: that to make money, products and services will often have to be offered for free (think of Google). The book is trailed in a long interview-based feature in The Guardian (free registration), that doesn’t shy from turning to another paradox: will the book be given away for free?
The author
My tweets
- @orlaghshanksPR Yes please. Give 'PR girls' all you've got! 14 hours ago
- @LucyHayball @ConorMcGrathPR There's a blog post in that. I remember you travelling all the way up to Leeds to spen… twitter.com/i/web/status/1… 5 days ago
- @marcelkl It's a practical way to solve the problem of filter failure: too many worthy but samey posts to pick from… twitter.com/i/web/status/1… 5 days ago
- @ConorMcGrathPR It's a challenge to explain to students that the world (and the people in it) are not unknowable an… twitter.com/i/web/status/1… 5 days ago
- This month's challenge for #prstudent #bestPRblogs is to reflect on the ROI of blogging and social media (it's… twitter.com/i/web/status/1… 5 days ago
My latest Instagram photos
Content
Academic Behind the Spin Books Branding Business Campaigns Careers Celebrities Consultancy Consumer Corporate communications Crisis education and training Marketing Media Media relations Online PR People Personal Politics PR history Profession Publishing Social media Spin Students Uncategorized Web/Tech Weblogs Writing
Leave a Reply