Spot the difference:
- XYZ Corporation were loyal to our customers
- XYZ Corporation we’re loyal to our customers
One small apostrophe for man or woman, one giant reversal of meaning. That’s why punctuation isn’t pointless, as Lynne Truss has so lucratively explained.
PR Studies 
Richard, it still doesn’t read right! Surely : XYZ Corporation; we’re loyal to our customers. Reads better?
Lucy
Check out http://odzstud.blogspot.com/