Only yesterday, Drew B was raising his eyebrows at James Warren being considered an expert on podcasting (what, no blog or podcast!).
I receive my copy of PR Week a day later (I’m well outside London). Here’s what I learn about James Warren from this issue: he’s quoted in the media analysis article on podcasting alongside Drew B(envie) and Antony Mayfield – whose name is misspelt. He’s cited and has his photo on a news story ‘Weber Shandwick constructs podcasting studio’. And he has a double page article in the Weber Shandwick magazine that falls out of my copy: ‘Coming to terms with losing control’.
We still don’t really know what expertise he has with blogs and podcasts – but he’s certainly done well with some good, old-fashioned media relations tricks.
PR Studies 
Wasn’t really raising my eyebrows… just wanted to find his blog and couldn’t. James – start blogging! As Danny Rogers said, there need to be more of us!!
Here I am, Richard. Please drop by and say hi – although less of the rabbit rabbit next time, please ; )
Big PR firm falls for the PR 2.0 hype
For some time I’ve been talking to clients and potential clients about PR 2.0. It’s a good way for a small technology PR consultancy like BMA PR to differentiate itself and attract attention. However, after getting noticed I then always
Yes, it’s good old fashioned PR on James’ part. We should be slapping him on the back for generating a significant piece of coverage, rather than criticising the story or his motives.