Consultancy conundrum

15 Apr

I’m enjoying the style and tone of this new PR blog (‘an ongoing look into public relations from an entry level standpoint’). Yet it will be a hard balancing act to keep it interesting while avoiding humiliation or embarrassment to his employer, clients or media contacts.

Here’s the conundrum. PR consultancy is high profile: there are some high calibre individuals who become rich and famous as a result of their efforts. Yet most PR jobs (certainly in the UK) are within organisations (large and small, public, private and not-for-profit), not in the consultancy sector. Employment trends are against careers in consultancy.

Yet of the PR bloggers linked on the right, I can only think of one notable exception (Tom Murphy) to the following rule. Excluding the few academics and journalists, they’re all consultants.

3 Responses to “Consultancy conundrum”

  1. PR Opinions 19/04/2005 at 8:24 am #

    New and notable….

    Blake Barbera has an interesting new blog called Wet Feet PR which is a look at Public Relations from the perspective of a new practitioner.

  2. PR Opinions 19/04/2005 at 8:59 am #

    PR round-up – April 19, 2005

  3. Blake 21/04/2005 at 6:42 pm #

    Thanks for checking out my blog Richard, I appreciate it. I hope that I only embarrass myself without naming others involved.
    It’s through these lessons that I experience as a young PR guy – that I hope others in the same position will learn from. Thanks again!

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