Adam Crozier is profiled in The Observer. He faces many challenges at the loss-making and poorly-regarded Royal Mail, but has succeeded in the campaign he ran with chairman Allan Leighton to avert a damaging strike:
The campaign they had run – targeting workers by email to say what they thought of the offer, writing letters explaining their position, and taking regular and systematic soundings from 1,500 managers – paid off
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PR Studies 
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